Prospect Prediction Markets Inc. (TSXV: MKT) (OTCQB: MKTSF) (FSE: DEP) announced on November 12, 2026 that its sports-native prediction markets platform is now commercially live in the United States, allowing eligible U.S. customers to open accounts, fund them, and trade event contracts at prospectmarkets.com. The launch marks the company's transition from development to active commercial operations and arrives amid record sector trading volumes. Investors may be watching closely as the company shifts its focus toward user growth and market expansion.

Key Points

  • Prospect Prediction Markets Inc. (TSXV: MKT) (OTCQB: MKTSF) (FSE: DEP) is a Vancouver-based prediction markets company.
  • The company's sports-native prediction markets platform commenced full commercial operations in the United States on November 12, 2026.
  • U.S. prediction market volume reached $120.73 billion in October 2026, up 64.1% from $73.58 billion in September 2026, according to DeFi Rate.
  • Investors may be watching user acquisition progress and future revenue contribution from the live platform.

Prospect Markets Platform Goes Live After Soft-Launch Validation Period

The commercial launch follows an invitation-only soft launch that began in September 2026, during which the company validated account registration, identity verification, geolocation, funding, market discovery, order entry, settlement, withdrawals, and customer support under live conditions. The release states that eligible U.S. customers can now access the platform directly, with restrictions and eligibility requirements applying and the service not available in all states. Users must be 18 or older and a U.S. resident to participate.

Sports-Native Design Differentiates Prospect From General Prediction Platforms

The company describes its platform as built natively for sports from the ground up, distinguishing it from general-purpose prediction platforms that treat sports as one category among many. Central to the user experience is a data-rich, second-screen interface that delivers real-time information and live tradable markets as sporting action unfolds. The release states the platform is designed to serve fan communities across a broad range of sports, from major leagues to niche competitions, bringing tools familiar to equities and options traders into a sports context.

Record U.S. Prediction Market Volumes Provide Tailwind for Commercial Debut

Prospect's U.S. launch arrives as the broader prediction markets sector reports significant growth. According to DeFi Rate's analysis cited in the release, U.S. prediction market volume reached $120.73 billion in October 2026, up 64.1% from $73.58 billion in September 2026. Combined weekly volume across the two largest sector platforms reached a record US$22.2 billion in October 2026, driven by NFL and college football activity. The release also notes that sports trading volume in the first quarter of 2026 was roughly on par with approximately US$40 billion wagered at legal U.S. sportsbooks over the same period.