Taking full advantage of the stock market and investing with confidence are common goals for new and old investors alike.

Achieving those goals is made easier with the Zacks Style Scores, a unique set of guidelines that rates stocks based on popular investing methodologies, namely value, growth, and momentum. The Style Scores can help you narrow down which stocks are better for your portfolio and which ones can beat the market over the long-term.

Why Investors Should Pay Attention to This Value Stock

Different than growth or momentum investors, value-focused investors are all about finding good stocks at good prices, and discovering which companies are trading under what their true value is before the broader market catches on. The Value Style Score utilizes ratios like P/E, PEG, Price/Sales, and Price/Cash Flow to help pick out the most attractive and discounted stocks.

Sun Life (SLF)

Founded in 1865 and based in Toronto, Canada, Sun Life is the third largest insurer in Canada. The company is well diversified by geography and product, providing protection and wealth management products and services to individual and group customers worldwide, including in Canada, the United States, United Kingdom, Ireland, Hong Kong , the Philippines , Japan , Indonesia , India , China , Australia , Singapore , Vietnam , Malaysia and Bermuda.

SLF boasts a Value Style Score of B and VGM Score of A, and holds a Zacks Rank #3 (Hold) rating. Shares of Sun Life are trading at a forward earnings multiple of 12X, as well as a PEG Ratio of 1.7, a Price/Cash Flow ratio of 13.7X, and a Price/Sales ratio of 1.1X.

Many value investors pay close attention to a company's earnings as well. For SLF, three analysts revised their earnings estimate upwards in the last 60 days, and the Zacks Consensus Estimate has increased $0.03 to $5.20 per share for 2025. Per share SLF boasts an average earnings surprise of 2.5%.

With strong valuation and earnings metrics, a good Zacks Rank, and top-tier Value and VGM Style Scores, investors should strongly think about adding SLF to their portfolios.

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Sun Life Financial Inc. (SLF):Free Stock Analysis Report

This article originally published on Zacks Investment Research (zacks.com).

Zacks Investment Research

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