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Asure Software, Inc. engages in the provision of cloud-based Human Capital Management (HCM) software solutions in the United States. It provides its human resources (HR) tool as Software-as-a-Service that helps various small and medium-sized businesses to build a productive workforce to help them stay compliant and allocate resources to grow their business. The company offers a comprehensive suite of HCM tools through its Asure HCM platform, which includes payroll and tax filing, HR management tools, time and attendance software, recruiting, and benefits administration. It provides technology-enabled services such as AsureMarketplace, facilitating automated data exchange with third-party providers; HR compliance services; AsurePay, a payroll card solution; and insurance brokerage services for benefits management. The company also offers payroll processing and compliance; offers payroll calculation and processing services, including wage and overtime calculations, garnishments, direct deposit processing, and related payroll administration; HR compliance and workforce management; time and attendance solutions; applicant tracking and recruiting tools; insurance brokerage and benefits administration, retirement plan administration; tax management solutions; payroll tax processing platforms; outsourced payroll tax services; and treasury and funds management services. The company delivers its products directly and through a national network of reseller partners and referral partners. Asure Software, Inc. was formerly known as Forgent Networks Inc. and changed its name to Asure Software, Inc. in September 2007. Asure Software, Inc. was incorporated in 1985 and is headquartered in Austin, Texas.
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A unique technical analysis driven score developed by Kalkine showing momentum in stock prices based on select technical indicators identified.
Asure Software provides cloud-based human capital management, payroll, time and attendance and workplace management solutions for small- to mid-sized businesses and flexible workspace operators. Long-term growth drivers include recurring subscription revenue from cloud migration, rising demand for hybrid workplace and space-management tools, and cross-selling opportunities across its HCM and workplace offerings, which may benefit revenue stability and margin expansion. Key risks include intense competition from larger HCM and payroll providers, execution and integration challenges as the company scales, customer concentration and SMB demand sensitivity to economic cycles, and ongoing regulatory and compliance complexity that could pressure margins.
Note: The summary and risk score provided above is created by AI and should not be construed as a recommendation of Kalkine.
| Breakdown | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|---|
| Type | yearly | yearly | yearly | yearly | yearly |
| Date | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
| Income before tax | -12.47M | -10.84M | -9.11M | -14.35M | 4.00M |
| Net income | -13.13M | -11.77M | -9.21M | -14.47M | 3.19M |
| Selling general administrative | 45.83M | 40.50M | 39.33M | 33.92M | 27.57M |
| Selling and marketing expenses | 33.57M | 28.32M | 28.73M | 20.26M | 15.45M |
| Gross profit | 94.87M | 82.11M | 85.54M | 62.51M | 46.56M |
| Reconciled depreciation | 28.00M | 23.53M | 20.50M | 20.41M | 17.82M |
| Ebit | -7.42M | -9.82M | -4.81M | -9.92M | -12.81M |
| Ebitda | 20.58M | -10.74M | 15.81M | 10.49M | -13.84M |
| Depreciation and amortization | 28.00M | -0.92M | 20.62M | 20.41M | -1.02M |
| Non operating income net other | - | - | - | - | 8.31M |
| Operating income | -8.41M | -10.74M | -3.00M | -9.92M | -12.81M |
| Other operating expenses | 148.95M | 130.53M | 122.08M | 107.14M | 88.88M |
| Interest expense | 5.06M | 1.02M | 4.30M | 4.44M | 2.04M |
| Tax provision | 0.65M | 0.93M | 0.17M | 0.11M | 0.80M |
| Interest income | 0.87M | 0.91M | 1.34M | - | - |
| Net interest income | -4.19M | -0.11M | -5.75M | -4.44M | -2.04M |
| Income tax expense | 0.65M | 0.93M | 0.11M | 0.11M | 0.80M |
| Total revenue | 140.54M | 119.79M | 119.08M | 95.83M | 76.06M |
| Total operating expenses | 103.28M | 92.84M | 88.54M | 73.82M | 59.38M |
| Cost of revenue | 45.67M | 37.69M | 33.55M | 33.32M | 29.50M |
| Total other income expense net | -4.07M | -0.10M | -6.11M | -4.44M | 16.81M |
| Net income from continuing ops | -13.13M | -11.77M | -6.69M | -14.47M | 3.19M |
| Net income applicable to common shares | - | - | - | -14.47M | 3.19M |
| Breakdown | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|---|
| Type | yearly | yearly | yearly | yearly | yearly |
| Date | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
| Total assets | 542.23M | 436.64M | 443.87M | 419.91M | 433.25M |
| Intangible assets | 87.91M | 69.11M | 62.08M | 66.59M | 78.57M |
| Other current assets | 234.44M | 197.50M | 222.55M | 10.30M | 230.85M |
| Total liab | 344.43M | 239.32M | 252.21M | 274.84M | 275.00M |
| Total stockholder equity | 197.80M | 197.31M | 191.66M | 145.07M | 158.24M |
| Deferred long term liab | - | - | - | - | 1.59M |
| Other current liab | 239.63M | 205.46M | 230.40M | 218.56M | 225.05M |
| Common stock | 0.28M | 0.27M | 0.25M | 0.21M | 0.20M |
| Capital stock | 0.28M | 0.27M | 0.25M | 0.21M | 0.20M |
| Retained earnings | -320.35M | -307.23M | -290.44M | -281.23M | -266.76M |
| Other liab | - | - | - | 2.40M | 4.31M |
| Good will | 115.76M | 94.72M | 86.01M | 86.01M | 86.01M |
| Other assets | - | -7.97M | 0.00M | 5.52M | 4.14M |
| Cash | 25.24M | 21.43M | 30.32M | 17.01M | 13.43M |
| Total current liabilities | 259.72M | 223.64M | 241.34M | 235.18M | 232.83M |
| Current deferred revenue | 11.62M | 8.36M | 6.85M | 8.46M | 3.75M |
| Net debt | 54.78M | -3.69M | -19.88M | 26.21M | 27.90M |
| Short term debt | 6.30M | 8.45M | 1.52M | 5.97M | 3.46M |
| Short long term debt | 4.34M | 7.01M | 0.03M | 4.11M | 1.91M |
| Short long term debt total | 80.02M | 17.73M | 10.44M | 43.22M | 41.32M |
| Other stockholder equity | 517.43M | 504.85M | 482.96M | 428.57M | 424.89M |
| Property plant equipment | - | - | - | 18.50M | 14.69M |
| Total current assets | 278.37M | 237.28M | 267.22M | 243.28M | 249.83M |
| Net tangible assets | - | - | - | -7.54M | -6.34M |
| Net receivables | 15.86M | 18.15M | 14.20M | 12.12M | 5.31M |
| Long term debt | 63.28M | 5.71M | 4.28M | 30.80M | 33.12M |
| Inventory | 2.83M | 0.20M | 0.15M | 0.25M | 0.25M |
| Accounts payable | 2.17M | 1.36M | 2.57M | 2.19M | 0.56M |
| Accumulated other comprehensive income | 0.43M | -0.57M | -1.11M | -2.48M | -0.10M |
| Common stock total equity | - | - | - | - | 0.20M |
| Retained earnings total equity | - | - | - | - | -266.76M |
| Treasury stock | - | - | - | - | -5.02M |
| Non currrent assets other | 26.35M | 19.78M | 9.05M | 5.52M | 4.14M |
| Non current assets total | 263.86M | 207.33M | 176.65M | 176.63M | 183.41M |
| Capital lease obligations | 7.18M | 5.02M | 6.13M | 8.32M | 6.30M |
| Long term debt total | - | - | - | - | 33.12M |
| Breakdown | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|---|
| Type | yearly | yearly | yearly | yearly | yearly |
| Date | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
| Investments | -18.99M | -19.26M | -20.18M | -36.00M | -7.17M |
| Change to liabilities | - | - | - | 7.07M | -1.47M |
| Total cashflows from investing activities | -86.68M | -19.26M | -29.52M | -36.00M | -36.97M |
| Net borrowings | 50.76M | 4.58M | -35.63M | -1.69M | 14.77M |
| Total cash from financing activities | 83.45M | -22.04M | 24.20M | -12.38M | -90.65M |
| Change to operating activities | - | - | - | 5.82M | -12.17M |
| Net income | -13.13M | -11.77M | -9.21M | -14.47M | 3.19M |
| Change in cash | 18.99M | -31.91M | 13.58M | -34.70M | -126.24M |
| Begin period cash flow | 145.71M | 177.62M | 164.04M | 198.74M | 324.99M |
| End period cash flow | 164.70M | 145.71M | 177.62M | 164.04M | 198.74M |
| Total cash from operating activities | 22.22M | 9.39M | 18.90M | 13.67M | 1.38M |
| Issuance of capital stock | 1.34M | 1.37M | 46.29M | 0.50M | 0.68M |
| Depreciation | 28.00M | 23.53M | 20.62M | 20.41M | 17.82M |
| Other cashflows from investing activities | -29.40M | -23.44M | -14.68M | -27.16M | -29.67M |
| Change to inventory | 0.75M | -0.04M | 0.10M | -0.01M | 0.14M |
| Change to account receivables | 3.19M | -4.00M | -4.13M | -7.62M | -1.29M |
| Sale purchase of stock | - | - | - | - | 0.68M |
| Other cashflows from financing activities | 31.36M | -27.99M | 13.03M | -11.19M | -76.67M |
| Change to netincome | - | - | - | 1.75M | -5.15M |
| Capital expenditures | 0.79M | 24.14M | 16.26M | 8.84M | 29.80M |
| Change receivables | - | - | - | - | -1.29M |
| Cash flows other operating | - | - | - | - | -11.77M |
| Cash and cash equivalents changes | - | - | - | - | -126.24M |
| Change in working capital | -3.95M | -7.78M | -1.42M | 5.26M | -14.79M |
| Stock based compensation | 7.74M | 6.44M | 5.43M | 3.18M | 2.99M |
| Other non cash items | 2.90M | -1.92M | 3.26M | -0.62M | -8.54M |
| Free cash flow | 21.43M | -14.75M | 2.64M | 4.84M | -28.42M |
Sector: Technology Industry: Software - Application
|
Stock Name
|
Change
(USD) |
Price
(USD) |
Trailing
PE (x) |
Forward
PE (x) |
Price Sales
TTM (x) |
Price to Book Value (x)
|
Enterprise Value
to Revenue (x) |
Enterprise Value
to EBITDA (x) |
|---|---|---|---|---|---|---|---|---|
| ASUR Asure Software Inc |
-0.16 1.62% |
9.74 | - | 10.14 | 1.85 | 1.31 | 2.20 | 15.04 |
| SAP SAP SE ADR |
-3.31 1.42% |
230.31 | 28.16 | 22.42 | 6.52 | 4.85 | 5.60 | 16.61 |
| CRM Salesforce.com Inc |
-3.98 1.76% |
222.20 | 23.41 | 15.55 | 4.79 | 5.56 | 5.55 | 14.88 |
| SAPGF SAP SE |
-3.03 1.29% |
232.00 | 76.28 | 22.88 | 5.61 | 3.84 | 5.59 | 26.18 |
| SHOP Shopify Inc |
-13.65 8.74% |
142.57 | 90.18 | 53.19 | 12.70 | 13.17 | 12.23 | 67.86 |
Asure Software, Inc. engages in the provision of cloud-based Human Capital Management (HCM) software solutions in the United States. It provides its human resources (HR) tool as Software-as-a-Service that helps various small and medium-sized businesses to build a productive workforce to help them stay compliant and allocate resources to grow their business. The company offers a comprehensive suite of HCM tools through its Asure HCM platform, which includes payroll and tax filing, HR management tools, time and attendance software, recruiting, and benefits administration. It provides technology-enabled services such as AsureMarketplace, facilitating automated data exchange with third-party providers; HR compliance services; AsurePay, a payroll card solution; and insurance brokerage services for benefits management. The company also offers payroll processing and compliance; offers payroll calculation and processing services, including wage and overtime calculations, garnishments, direct deposit processing, and related payroll administration; HR compliance and workforce management; time and attendance solutions; applicant tracking and recruiting tools; insurance brokerage and benefits administration, retirement plan administration; tax management solutions; payroll tax processing platforms; outsourced payroll tax services; and treasury and funds management services. The company delivers its products directly and through a national network of reseller partners and referral partners. Asure Software, Inc. was formerly known as Forgent Networks Inc. and changed its name to Asure Software, Inc. in September 2007. Asure Software, Inc. was incorporated in 1985 and is headquartered in Austin, Texas.
405 Colorado Street, Austin, TX, United States, 78701
512 437 2700
627
| Name | Title | Year Born |
|---|---|---|
| Mr. Patrick F. Goepel | Chairman & CEO | 1962 |
| Mr. Eyal Goldstein | Pres & Chief Revenue Officer | 1976 |
| Mr. John F. Pence | CFO, Principal Accounting Officer & Corp. Sec. | 1971 |
| Randal Rudniski | VP of Investor Relations, Financial Planning & Analysis | NA |
| Ms. Yasmine Rodriguez | Sr. VP and GM of Tax & Compliance | NA |
| Mr. Mike Vannoy | VP of Marketing | NA |
| Cheryl Trbula | Director of HR | NA |
| Mr. Todd Waletzki | Chief of Staff | NA |
| Mr. Eyal Goldstein | President & Chief Revenue Officer | 1976 |
| Mr. John F. Pence | CFO, Principal Accounting Officer & Corporate Secretary | 1971 |
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