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Amplitude, Inc., together with its subsidiaries, provides an AI analytics platform that helps analyze customer behavior within digital products in the United States and internationally. It offers Amplitude Analytics, which provides real-time insights into user behavior; Amplitude Session Replay, a tool that offers a qualitative perspective by reconstructing user journeys; Amplitude Feature Experimentation, which enables product, data, and engineering teams to build experiments; Amplitude Web Experimentation, a solution that reduces the need for engineering support and accelerates testing; Amplitude Activation, which resolves identity conflicts, streamlines data integration, and facilitates organizations to personalize and activate campaigns and experiences; Amplitude Guides and Surveys that helps companies to deploy in-product guides, tours, and surveys using the power of behavioral insights to fuel great results; Amplitude AI Agents, accomplish specific goals, such as increasing checkout conversions or feature adoption; Amplitude MCP, is a server enables teams to analyze product data, experiments, and user behavior using conversational AI; Amplitude AI Visibility gives marketers unprecedented insights into how their brand show up; Amplitude AI Feedback, is a feedback engine that uses proprietary large language models to convert raw user input into actionable insights; and Amplitude Automated Insights, is a replicates standard analysis process, executes chained tool calls, and it searches charts and reports to investigate experiments, campaigns, and product releases. It also provides customer support related to initial implementation setup, ongoing support services, and application training. It delivers its application over the Internet as a subscription service using a software-as-a-service model. It was formerly known as Sonalight, Inc. and changed to Amplitude, Inc. in December 2014. The company was incorporated in 2011 and is based in San Francisco, California.
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A unique technical analysis driven score developed by Kalkine showing momentum in stock prices based on select technical indicators identified.
Amplitude Inc provides a cloud product-intelligence platform for analyzing user behavior, running experiments and improving retention; growth may be driven by wider enterprise adoption, subscription expansion and feature cross-sell. Investors may find it attractive because data-driven network effects and a scalable SaaS model could support durable revenue growth if execution holds.
Key risks are intense competition from analytics and cloud vendors, pressure to deliver sustained profitability and margin improvement, customer concentration and regulatory or privacy changes that limit data use.
Note: The summary and risk score provided above is created by AI and should not be construed as a recommendation of Kalkine.
| Breakdown | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|---|
| Type | yearly | yearly | yearly | yearly | yearly |
| Date | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
| Income before tax | -85.33M | -92.53M | -89.09M | -92.58M | -73.95M |
| Net income | -88.54M | -94.32M | -90.36M | -93.38M | -74.98M |
| Selling general administrative | 64.32M | 63.86M | 54.89M | 53.64M | 55.37M |
| Selling and marketing expenses | 188.03M | 168.31M | 153.71M | 129.96M | 86.03M |
| Gross profit | 253.93M | 222.35M | 204.36M | 167.62M | 115.50M |
| Reconciled depreciation | 9.61M | 6.11M | 5.62M | 4.66M | 3.09M |
| Ebit | -85.33M | -107.38M | -94.38M | -96.56M | -74.15M |
| Ebitda | -75.73M | -101.28M | -88.76M | -91.90M | -71.06M |
| Depreciation and amortization | 9.61M | 6.11M | 5.62M | 4.66M | 3.09M |
| Non operating income net other | - | - | - | -3.98M | 0.20M |
| Operating income | -96.00M | -107.38M | -94.38M | -96.56M | -74.15M |
| Other operating expenses | 439.22M | 406.65M | 370.66M | 334.63M | 241.41M |
| Interest expense | - | - | - | 3.98M | 0.20M |
| Tax provision | 3.21M | 1.79M | 1.27M | 0.80M | 1.03M |
| Income tax expense | 3.21M | 1.79M | 1.27M | 0.80M | 1.03M |
| Total revenue | 343.21M | 299.27M | 276.28M | 238.07M | 167.26M |
| Total operating expenses | 349.93M | 329.73M | 298.74M | 264.19M | 189.65M |
| Cost of revenue | 89.29M | 76.92M | 71.92M | 70.44M | 51.76M |
| Total other income expense net | 10.67M | 14.86M | 5.28M | 3.98M | 0.20M |
| Net income from continuing ops | -88.54M | -94.32M | -90.36M | 93.38M | -74.98M |
| Net income applicable to common shares | - | - | - | 93.38M | -74.98M |
| Breakdown | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|---|
| Type | yearly | yearly | yearly | yearly | yearly |
| Date | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
| Total assets | 420.68M | 445.91M | 433.68M | 413.75M | 400.39M |
| Intangible assets | 6.38M | 4.36M | 0.61M | 2.02M | 3.55M |
| Other current assets | 41.24M | 36.19M | 16.62M | 20.34M | 19.12M |
| Total liab | 175.34M | 149.35M | 138.93M | 118.79M | 93.84M |
| Total stockholder equity | 245.35M | 296.56M | 294.75M | 294.97M | 306.55M |
| Deferred long term liab | - | - | - | 25.80M | 20.57M |
| Other current liab | 37.12M | 29.61M | 22.09M | 14.70M | 3.71M |
| Common stock | 0.00M | 0.00M | 0.00M | 0.00M | 0.00M |
| Capital stock | 0.00M | 0.00M | 0.00M | 0.00M | 0.00M |
| Retained earnings | -546.39M | -457.85M | -363.53M | -273.17M | -179.81M |
| Other liab | - | - | - | 2.51M | 3.25M |
| Good will | 25.18M | 24.37M | 4.07M | 4.07M | 4.07M |
| Other assets | - | - | - | 33.01M | 32.81M |
| Cash | 81.12M | 171.68M | 248.49M | 218.49M | 307.44M |
| Total current liabilities | 164.75M | 144.51M | 132.29M | 109.18M | 90.59M |
| Current deferred revenue | 121.89M | 109.67M | 102.57M | 89.99M | 69.29M |
| Net debt | -74.24M | -166.09M | -240.32M | -207.40M | -307.44M |
| Short term debt | - | 3.81M | 4.57M | 4.00M | 14.23M |
| Short long term debt total | 6.88M | 5.58M | 8.18M | 11.09M | - |
| Other stockholder equity | 791.15M | 754.40M | 658.46M | 568.89M | 486.35M |
| Property plant equipment | - | - | - | 9.41M | 4.83M |
| Total current assets | 256.66M | 303.63M | 368.52M | 284.43M | 355.12M |
| Long term investments | 60.54M | 57.24M | 0.00M | 71.22M | - |
| Net tangible assets | - | - | - | 294.97M | 306.55M |
| Short term investments | 110.88M | 69.42M | 73.91M | 11.97M | - |
| Net receivables | 23.42M | 26.35M | 29.50M | 22.72M | 20.44M |
| Inventory | - | - | 0.00M | 10.92M | 8.11M |
| Accounts payable | 5.73M | 0.99M | 3.06M | 0.49M | 3.36M |
| Accumulated other comprehensive income | 0.59M | 0.01M | -0.18M | -0.75M | -400.39M |
| Common stock total equity | - | - | - | 0.00M | 0.00M |
| Retained earnings total equity | - | - | - | -273.17M | -179.81M |
| Non currrent assets other | 104.79M | 34.69M | 42.69M | 33.01M | 32.81M |
| Non current assets total | 164.02M | 142.28M | 65.16M | 129.32M | 45.27M |
| Capital lease obligations | 9.57M | 5.58M | 8.18M | 7.09M | - |
| Breakdown | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|---|
| Type | yearly | yearly | yearly | yearly | yearly |
| Date | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
| Investments | -45.52M | -75.37M | -27.10M | -83.19M | -1.50M |
| Change to liabilities | - | - | - | 22.39M | 32.97M |
| Total cashflows from investing activities | -55.08M | -75.37M | 9.32M | -89.39M | -1.50M |
| Total cash from financing activities | -65.33M | -19.94M | -4.94M | 5.83M | 222.64M |
| Change to operating activities | - | - | - | -3.05M | -18.22M |
| Net income | -88.54M | -94.32M | -90.36M | -93.38M | -74.98M |
| Change in cash | -90.59M | -75.93M | 30.00M | -88.95M | 189.43M |
| Begin period cash flow | 172.56M | 248.49M | 218.49M | 308.30M | 118.86M |
| End period cash flow | 81.97M | 172.56M | 248.49M | 219.35M | 308.30M |
| Total cash from operating activities | 29.82M | 18.51M | 25.63M | -5.38M | -31.71M |
| Issuance of capital stock | - | - | 0.00M | 0.00M | 199.80M |
| Depreciation | 9.61M | 6.11M | 5.62M | 4.66M | 3.09M |
| Other cashflows from investing activities | -4.91M | -5.05M | -1.90M | -2.57M | 0.03M |
| Change to inventory | - | - | - | - | -8.98M |
| Change to account receivables | 2.77M | 2.21M | -8.45M | -2.43M | -3.03M |
| Sale purchase of stock | -30.74M | -31.02M | -22.98M | 6.91M | 167.26M |
| Other cashflows from financing activities | -39.47M | -26.45M | -8.91M | -1.08M | 22.84M |
| Change to netincome | - | - | - | 67.27M | 34.02M |
| Capital expenditures | 1.62M | 6.78M | 3.18M | 5.81M | 3.22M |
| Change receivables | - | - | - | -2.43M | -3.03M |
| Cash flows other operating | - | - | - | -3.90M | -23.78M |
| Cash and cash equivalents changes | - | - | - | -88.95M | 189.43M |
| Change in working capital | 10.15M | 2.43M | 18.47M | 12.34M | 6.16M |
| Stock based compensation | 92.12M | 100.02M | 88.28M | 67.22M | 34.39M |
| Other non cash items | 6.49M | 4.27M | 3.62M | 3.77M | -0.38M |
| Free cash flow | 28.20M | 11.73M | 22.45M | -11.19M | -34.94M |
Sector: Technology Industry: Software - Application
|
Stock Name
|
Change
(USD) |
Price
(USD) |
Trailing
PE (x) |
Forward
PE (x) |
Price Sales
TTM (x) |
Price to Book Value (x)
|
Enterprise Value
to Revenue (x) |
Enterprise Value
to EBITDA (x) |
|---|---|---|---|---|---|---|---|---|
| AMPL Amplitude Inc |
0.62 3.71% |
17.32 | - | 44.05 | 2.76 | 3.86 | 2.23 | -14.31 |
| SAP SAP SE ADR |
- -% |
237.42 | 28.16 | 22.42 | 6.52 | 4.85 | 5.60 | 16.61 |
| CRM Salesforce Inc |
0.77 0.36% |
214.42 | 23.41 | 15.55 | 4.79 | 5.56 | 5.55 | 14.88 |
| SAPGF SAP SE |
5.55 2.39% |
238.00 | 76.28 | 22.88 | 5.61 | 3.84 | 5.59 | 26.18 |
| SHOP Shopify Inc |
2.85 1.91% |
151.76 | 90.18 | 53.19 | 12.70 | 13.17 | 12.23 | 67.86 |
Amplitude, Inc., together with its subsidiaries, provides an AI analytics platform that helps analyze customer behavior within digital products in the United States and internationally. It offers Amplitude Analytics, which provides real-time insights into user behavior; Amplitude Session Replay, a tool that offers a qualitative perspective by reconstructing user journeys; Amplitude Feature Experimentation, which enables product, data, and engineering teams to build experiments; Amplitude Web Experimentation, a solution that reduces the need for engineering support and accelerates testing; Amplitude Activation, which resolves identity conflicts, streamlines data integration, and facilitates organizations to personalize and activate campaigns and experiences; Amplitude Guides and Surveys that helps companies to deploy in-product guides, tours, and surveys using the power of behavioral insights to fuel great results; Amplitude AI Agents, accomplish specific goals, such as increasing checkout conversions or feature adoption; Amplitude MCP, is a server enables teams to analyze product data, experiments, and user behavior using conversational AI; Amplitude AI Visibility gives marketers unprecedented insights into how their brand show up; Amplitude AI Feedback, is a feedback engine that uses proprietary large language models to convert raw user input into actionable insights; and Amplitude Automated Insights, is a replicates standard analysis process, executes chained tool calls, and it searches charts and reports to investigate experiments, campaigns, and product releases. It also provides customer support related to initial implementation setup, ongoing support services, and application training. It delivers its application over the Internet as a subscription service using a software-as-a-service model. It was formerly known as Sonalight, Inc. and changed to Amplitude, Inc. in December 2014. The company was incorporated in 2011 and is based in San Francisco, California.
201 Third Street, San Francisco, CA, United States, 94103
415 231 2353
780
| Name | Title | Year Born |
|---|---|---|
| Mr. Spenser Skates | Co-Founder, CEO & Chairperson | 1988 |
| Mr. Hoang Vuong | CFO & Treasurer | 1978 |
| Mr. Matt Heinz | Chief Revenue Officer | 1976 |
| Mr. Thomas Neergaard Hansen | Pres | 1971 |
| Mr. Curtis Liu | Founder, CTO & Director | 1990 |
| Mr. Jeffrey Wang | Founder & Chief Architect | NA |
| Ninos Sarkis | Chief Accounting Officer | NA |
| Mr. Jason Starr | VP of Investor Relations | NA |
| Ms. Elizabeth Fisher | Gen. Counsel | NA |
| Ms. Sandhya Hegde | VP of Global Marketing | 1984 |
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