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Company price
200.61 USD -4.35 ( 2.12%)
Last update at 2026-11-06T21:00:00Z
VOLUME
2118409
Market Cap
12065.63M
P/E
89.28

Momentum Score

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HubSpot, Inc., together with its subsidiaries, provides a cloud-based customer relationship management (CRM) platform for businesses in the Americas, Europe, and the Asia Pacific. The company's CRM platform includes Marketing Hub, a toolset for marketing automation and email, social media, SEO, AEO, and reporting and analytics; Sales Hub offers email templates and tracking, conversations and live chat, meeting and call scheduling, lead and website visit alerts, lead scoring, sales automation, pipeline management, quoting, forecasting, and reporting; Service Hub, a service software designed to help businesses manage, respond, and connect with customers; and Content Hub that helps business with website pages, business blogging, video and podcast hosting, smart content, landing pages and forms, SEO recommendations, forms and lead flow, web analytics reporting, calls-to-action, and file manager. It offers Operations Hub, which provides programmable automation, data sync, data curation, and data quality tools; and Commerce Hub, a B2B commerce suite that provides payment links, invoices, quotes, subscription management, and automation and revenue reporting; and breeze, an AI that powers the customer platform that provides AI-powered insights, automation, content generation, and data enrichment, as well as Breeze Assistant, a go-to-market assistant to boost productivity and make work easier; and Breeze Agents, which helps teams automate work end-to-end from strategy to execution. In addition, the company provides professional services to educate and train customers on how to utilize its CRM platform; and customer success; phone and/or email and chat-based support services; and helps customers by providing Customer Success Manager and Partner Development Manager digital channels through educational content academey. It serves mid-market business-to-business companies. The company was incorporated in 2005 and is headquartered in Cambridge, Massachusetts.

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Day Price Range
188.25
Low
202.85
High
52 Week Price Range
169.63
Low
525.51
High

Momentum Score

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A unique technical analysis driven score developed by Kalkine showing momentum in stock prices based on select technical indicators identified.

Score - Rating
>= 1 - Low / > 1 but < 2 - Below Average / > 2 but < 3 - Average / > 3 but < 4 - Above Average / > 4 - High
AI Summary

HubSpot Inc operates a cloud-based CRM platform offering marketing, sales, service and CMS tools for small and mid-sized businesses. Long-term growth could be supported by secular SaaS adoption, international expansion and a marketplace of integrations, and investors may find appeal in its recurring revenue and product-led retention.

Material risks include strong competition from larger enterprise software vendors, sensitivity to SMB spending and macro cycles, and execution challenges scaling into larger accounts while managing churn and data-privacy obligations.

Risk Score
Medium

Note: The summary and risk score provided above is created by AI and should not be construed as a recommendation of Kalkine.

Key Metrics*

Previous Close
204.96
Dividend Yield
-
Revenue TTM
3449.00M
Revenue Per Share
66.32
Gross Profit TTM
2871.21M
Debt / Equity
0.13
ROE
7.89%
Net Debt
-619.94M
ROCE
2.95%
Diluted EPS TTM
2.71

Key Financials*

Income Statement

Balance Sheet

Change in Cash

Total Operating Cash

Dividends Paid

Breakdown 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Type yearly yearly yearly yearly yearly
Date 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Income before tax 69.46M 28.68M -150.57M -104.69M -73.82M
Net income 45.91M 4.63M -164.51M -112.75M -77.84M
Selling general administrative 326.05M 300.33M 249.65M 197.72M 144.95M
Selling and marketing expenses 1379.38M 1218.84M 1068.56M 886.07M 649.68M
Gross profit 2622.76M 2234.28M 1831.87M 1416.71M 1041.80M
Reconciled depreciation 136.29M 96.83M 72.67M 58.15M 45.16M
Ebit 70.34M 32.40M -146.77M -109.10M -43.54M
Ebitda 234.84M 129.23M -74.10M -42.78M 1.62M
Depreciation and amortization 164.50M 96.83M 72.67M 66.32M 45.16M
Non operating income net other - - - 8.17M 11.26M
Operating income 11.39M -67.60M -200.93M -109.10M -43.54M
Other operating expenses 3119.85M 2695.14M 2371.16M 1840.07M 1355.46M
Interest expense 0.88M 3.72M 3.80M 3.76M 30.28M
Tax provision 23.55M 24.05M 18.59M 8.06M 4.02M
Interest income 66.22M 82.71M 58.83M 15.00M 1.17M
Net interest income 65.34M 78.98M 55.03M 11.24M -29.11M
Income tax expense 23.55M 24.05M 13.94M 8.06M 4.02M
Total revenue 3131.24M 2627.54M 2170.23M 1730.97M 1300.66M
Total operating expenses 2611.36M 2301.88M 2032.80M 1525.81M 1096.60M
Cost of revenue 508.49M 393.26M 338.36M 314.26M 258.86M
Total other income expense net 58.07M 96.28M 50.35M 4.41M -30.28M
Net income from continuing ops 45.91M 4.63M -176.29M -112.75M -77.84M
Net income applicable to common shares - - - -112.75M -77.84M
Breakdown 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Type yearly yearly yearly yearly yearly
Date 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Total assets 3854.15M 3795.83M 3071.39M 2544.74M 2174.85M
Intangible assets 249.02M 192.05M 148.54M 81.24M 50.42M
Other current assets 326.80M 229.28M 188.00M 44.07M 98.24M
Total liab 1787.91M 1887.55M 1737.04M 1552.51M 1301.06M
Total stockholder equity 2066.24M 1908.29M 1334.35M 992.22M 873.80M
Deferred long term liab - - - 66.56M 42.68M
Other current liab 398.06M 294.62M 225.71M 164.97M 138.29M
Common stock 0.05M 0.05M 0.05M 0.05M 0.05M
Capital stock 0.05M 0.05M 0.05M 0.05M 0.05M
Retained earnings -753.90M -799.81M -804.44M -642.38M -561.00M
Other liab - - - 20.45M 16.61M
Good will 291.45M 209.51M 173.76M 46.23M 47.08M
Other assets - - - 119.55M 71.92M
Cash 882.24M 512.67M 387.99M 331.02M 377.01M
Total current liabilities 1467.47M 1573.40M 942.01M 761.65M 617.47M
Current deferred revenue 1004.95M 784.25M 672.15M 539.87M 430.41M
Net debt -619.94M 232.75M 399.83M 475.32M 335.95M
Short term debt 39.70M 490.88M 35.05M 35.93M 45.99M
Short long term debt - 458.18M - - 19.63M
Short long term debt total 262.31M 745.42M 787.81M 806.34M 712.97M
Other stockholder equity 2814.84M 2713.70M 2136.91M 1647.45M 1436.09M
Property plant equipment - - - 105.23M 376.96M
Total current assets 2449.74M 2633.60M 1871.54M 1754.60M 1453.57M
Long term investments 136.66M 154.21M 325.70M 112.79M 174.90M
Net tangible assets - - - 864.76M 776.30M
Short term investments 821.55M 1556.83M 1000.25M 1081.66M 820.96M
Net receivables 419.15M 334.83M 295.30M 226.85M 157.36M
Long term debt - - 456.21M 454.23M 383.10M
Inventory - - 99.33M 70.99M -
Accounts payable 24.76M 3.65M 9.11M 20.88M 2.77M
Accumulated other comprehensive income 5.24M -5.65M 1.83M -12.89M -1.34M
Common stock total equity - - - 0.05M 0.05M
Retained earnings total equity - - - -642.38M -561.00M
Non currrent assets other 384.59M 276.07M 197.44M 125.35M 29.24M
Deferred long term asset charges - - - 66.56M 42.68M
Non current assets total 1404.42M 1162.23M 1199.85M 790.14M 721.28M
Capital lease obligations 262.31M 287.23M 331.61M 352.11M 310.24M
Long term debt total - - - - 383.10M
Breakdown 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Type yearly yearly yearly yearly yearly
Date 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Investments 763.44M -515.86M -176.85M -201.52M -100.83M
Change to liabilities - - - 50.65M 117.11M
Total cashflows from investing activities 491.77M -515.86M -334.77M -319.66M -179.51M
Net borrowings -459.81M -0.06M -0.01M -1.62M -89.53M
Total cash from financing activities -910.01M 53.49M 37.01M 7.43M -51.47M
Change to operating activities - - - -2.78M 26.51M
Net income 45.91M 4.63M -176.29M -112.75M -77.84M
Change in cash 368.23M 124.68M 57.87M -45.87M -1.11M
Begin period cash flow 516.72M 392.04M 334.18M 380.04M 381.15M
End period cash flow 884.95M 516.72M 392.04M 334.18M 380.04M
Total cash from operating activities 760.72M 598.60M 350.97M 273.17M 238.73M
Issuance of capital stock - - - - 0.00M
Depreciation 136.29M 96.83M 72.67M 58.15M 45.16M
Other cashflows from investing activities -128.16M -88.93M -66.54M -80.72M -50.42M
Change to inventory - - 32.31M - 59.07M
Change to account receivables -64.00M -48.43M -57.62M -73.98M -34.11M
Sale purchase of stock -500.02M 0.00M -10.71M 39.90M 46.51M
Other cashflows from financing activities -21.57M -21.95M -10.71M 48.92M -8.45M
Change to netincome - - - 232.95M 138.39M
Capital expenditures 53.16M 37.94M 100.25M 91.77M 61.87M
Change receivables - - - -73.98M -34.11M
Cash flows other operating - - - 116.14M 102.15M
Cash and cash equivalents changes - - - -39.06M 7.75M
Change in working capital 95.52M 56.84M -10.59M 58.48M 109.51M
Stock based compensation 528.15M 504.77M 432.27M 275.85M 166.76M
Other non cash items -45.16M -67.15M 27.70M -4.43M -2.00M
Free cash flow 707.55M 560.66M 250.72M 181.40M 176.86M

Peer Comparison*

Sector: Technology Industry: Software - Application

Stock Name
Change
(USD)
Price
(USD)
Trailing
PE (x)
Forward
PE (x)
Price Sales
TTM (x)
Price to Book Value (x)
Enterprise Value
to Revenue (x)
Enterprise Value
to EBITDA (x)
HUBS
HubSpot Inc
-4.35
2.12%
200.61 89.28 15.50 3.59 7.54 3.30 34.20
SAP
SAP SE ADR
-10.08
4.14%
233.45 28.16 22.42 6.52 4.85 5.60 16.61
CRM
Salesforce Inc
-8.76
3.94%
213.65 23.41 15.55 4.79 5.56 5.55 14.88
SAPGF
SAP SE
-7.43
3.09%
233.00 76.28 22.88 5.61 3.84 5.59 26.18
SHOP
Shopify Inc
5.16
3.59%
148.91 90.18 53.19 12.70 13.17 12.23 67.86

Profile*

HubSpot Inc

HubSpot, Inc., together with its subsidiaries, provides a cloud-based customer relationship management (CRM) platform for businesses in the Americas, Europe, and the Asia Pacific. The company's CRM platform includes Marketing Hub, a toolset for marketing automation and email, social media, SEO, AEO, and reporting and analytics; Sales Hub offers email templates and tracking, conversations and live chat, meeting and call scheduling, lead and website visit alerts, lead scoring, sales automation, pipeline management, quoting, forecasting, and reporting; Service Hub, a service software designed to help businesses manage, respond, and connect with customers; and Content Hub that helps business with website pages, business blogging, video and podcast hosting, smart content, landing pages and forms, SEO recommendations, forms and lead flow, web analytics reporting, calls-to-action, and file manager. It offers Operations Hub, which provides programmable automation, data sync, data curation, and data quality tools; and Commerce Hub, a B2B commerce suite that provides payment links, invoices, quotes, subscription management, and automation and revenue reporting; and breeze, an AI that powers the customer platform that provides AI-powered insights, automation, content generation, and data enrichment, as well as Breeze Assistant, a go-to-market assistant to boost productivity and make work easier; and Breeze Agents, which helps teams automate work end-to-end from strategy to execution. In addition, the company provides professional services to educate and train customers on how to utilize its CRM platform; and customer success; phone and/or email and chat-based support services; and helps customers by providing Customer Success Manager and Partner Development Manager digital channels through educational content academey. It serves mid-market business-to-business companies. The company was incorporated in 2005 and is headquartered in Cambridge, Massachusetts.

Two Canal Park, Cambridge, MA, United States, 02141

888 482 7768

9016

Name Title Year Born
Mr. Brian Halligan J.D. Co-Founder & Exec. Chairperson 1968
Ms. Yamini Rangan CEO, Pres & Director 1975
Mr. Dharmesh Shah Co-Founder, CTO & Director 1968
Ms. Kathryn Bueker CFO & Treasurer 1972
Mr. Whitney Sorenson Chief Technology Officer NA
Mr. Charles MacGlashing Corp. Treasure & Sr. Director of IR NA
Ms. Alyssa Harvey Dawson Chief Legal Officer 1969
Mr. Kipp Bodnar Chief Marketing Officer NA
Mr. Christian Kinnear Chief Sales Officer, VP & MD of EMEA NA
Ms. Kathleen Ann Burke Chief People Officer 1981

Disclaimer - (*)This information, including any data, is sourced from Unicorn Data Services SAS, trading as EOD Historical Data (“EODHD”) on an ‘as is’ basis, using their API. We cannot guarantee the completeness or validity of the information and data provided on this page, as well as via the API. In some cases, the data may include analyst ratings or recommendations sourced through the EODHD API, which are intended solely for general information purposes.
This information does not consider your personal objectives, financial situation, or needs. Kalkine is not liable for any errors or omissions in the information provided or for any actions taken in reliance on it. You should seek advice from a financial adviser, stockbroker or other professional adviser (including taxation and legal advice) as necessary before acting on this information.

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